How to Use Trending TikTok Hashtags to Boost Your Visibility
What makes one video on TikTok fade into the scroll while another racks up thousands of views overnight? The answer often comes down to trending TikTok hashtags. In 2025, hashtags are more than labels, they are signals that drive visibility, discovery, and engagement. Creators and sellers who know how to use them position themselves ahead of the competition.
Using the top TikTok hashtags at the right time gives your content a better chance of reaching the For You Page and attracting the audience you want. With so many trending hashtags on TikTok changing daily, it’s not enough to guess which ones to use, you need a clear strategy.
In this article, you’ll learn which hashtags are trending now, the categories driving the most engagement, and how to use them to boost your reach. You’ll also see how Trenz helps creators track hashtag performance with data-driven insights so you never miss what’s working.
Do TikTok Hashtags Still Matter?
Hashtags on TikTok serve more than just aesthetic or discoverability purposes. They are now deeply tied to TikTok’s algorithmic distribution. The platform clusters content based on trends, themes, and user interests, making Trending Hashtags on TikTok a signal for categorization and promotion.
- They increase discoverability via the For You Page (FYP)
- Help segment audiences by interest and demographics
- Fuel trends and viral challenges
- Boost engagement with higher chances of interaction
The Future of TikTok Hashtag Trends
The rise of TikTok as a product discovery engine means the use of effective hashtags will only grow. Looking ahead, we’re likely to see more:
- Event-based hashtags: Like #MothersDayGift2025, #SummerSale
- AI-related hashtags: #AIDesign, #AICreatorTools
- Sustainability-focused: #EcoFriendlyLiving, #SustainableShopper
- Local commerce: Hyper-local tags gaining popularity
Best Free TikTok Hashtags Generator
Finding the right hashtags can save you time and boost your reach. These free hashtag generators give you quick suggestions based on your niche or keyword:
- All Hashtag Generator – Creates trending hashtags from a single keyword and offers analytics on hashtag performance.
- Inflact Hashtag Generator – Uses AI to suggest hashtags from photos, text, or URLs. Helpful for Instagram and TikTok.
- RiteTag by RiteKit – Generates hashtags in real time based on your post content. Works well for short-form captions.
- HashtagsForLikes – Popular tool that shows trending hashtags across TikTok, Instagram, and YouTube.
- Keyword Tool (Hashtag Finder) – Focuses on keyword-driven hashtags and is great for TikTok visibility.
Top TikTok Hashtags by Niche
Let’s break down the most impactful TikTok Hashtags by niche. If you are into fashion, tech, fitness, or even B2B content, you’ll find something relevant here.
Fashion & Beauty
- #GetReadyWithMe
- #SkincareRoutine
- #TikTokMadeMeBuyIt
- #BudgetBeauty
- #OOTD2025
These are perfect for TikTok Shop sellers and beauty influencers.
Home & Living
- #HomeTok
- #SmartHomeLife
- #DecorOnABudget
- #DIYHomeUpgrade
- #CleanTok
Popular with creators focused on home transformation and product recommendations.
Food & Recipes
- #EasyMeals
- #TikTokCooks
- #ViralRecipes
- #HealthyEating2025
- #MealPrepHacks
Brands in the Food & Recipes space or creators with recipe content thrive using these.
Fitness & Wellness
- #FitnessJourney
- #MindBodyBalance
- #WellnessTok
- #MorningRoutine
- #2025Fit
Wellness coaches, yoga instructors, and supplement brands can ride these trends.
Tech & Gadgets
- #CoolGadget
- #TechTok
- #UnboxWithMe
- #GadgetGoals
- #SmartLiving
These hashtags are driving the success of TikTok tech reviewers and gadget sellers.
Books, Education & Study Niche
- #BookTok
- #StudyWithMe
- #2025Reads
- #AcademicTok
- #NoteTakingTips
These TikTok Hashtags are great for affiliate marketers in the education space or brands selling stationery.
Top TikTok Hashtags Related to Different Areas of Commerce
1. E-commerce
- #ShopSmall: Perfect for promoting local businesses and encouraging followers to shop from smaller brands.
- #DiscountCode: Used by brands to share special promotions and drive sales.
2. Travel
- #TravelTok: For travelers sharing tips, experiences, and travel vlogs.
- #Wanderlust: A popular tag for those showcasing beautiful destinations and travel experiences.
3. Health and Fitness
- #FitnessGoals: Used by fitness enthusiasts to share workout routines and success stories.
- #HealthyRecipes: This hashtag is great for sharing nutritious meal ideas and cooking tips.
4. Education
- #LearnOnTikTok: A growing community of educators and learners sharing knowledge and tips.
- #StudyTips: Ideal for students looking to improve their study habits and academic performance.
5. Entertainment
- #ComedyTok: For comedians and funny skits. This tag attracts users looking for humor and entertainment.
- #MovieRecommendations: Used by users to share and discover films worth watching.
How to Use Trending Hashtags on TikTok Effectively
Now that you know the top TikTok hashtags, let’s explore how to use them strategically to enhance your visibility. Here’s how to strategically use trending hashtags on TikTok to get the best out of TikTok:
1. Research Trending Hashtags
Regularly check TikTok’s Discover page to see which hashtags are currently trending. This page updates frequently, and staying informed will help you keep your content relevant. Research before use and see what similar creators or brands are using.
2. Mix Popular and Niche Hashtags
Using popular hashtags like #FYP helps your videos get noticed, but don’t stop there. Mix them with niche hashtags that match your content. For example, if you’re into beauty, hashtags like #SkincareRoutine or #BeautyTok will attract viewers who care about that topic.This increases reach and relevance.
3. Limit the Number of Hashtags
You don’t need to use too many hashtags. TikTok itself suggests 3 to 5 hashtags per post. This keeps your content clear and focused. A few good hashtags will work better than stuffing your caption with 10 random ones.
4. Create Your Unique Hashtags
You can also make your own hashtags. If you’re running a challenge or launching a new product, create a custom hashtag and ask your followers to use it. This builds community and gives your campaign more visibility.
5. Monitor Performance
Utilize TikTok analytics to track which hashtags are driving engagement. This information will help you refine your strategy over time, ensuring you focus on hashtags that resonate with your audience.
How Trenz Helps to Spot Top TikTok Hashtags

Trenz offers powerful tools for identifying and analyzing Trending TikTok Hashtags. Trenz gives you an edge with data-driven strategies, no more guessing. As a creator, marketer, or TikTok Shop seller, here are ways you can benefit:
- Hashtag Trend Monitor: Real-time data showing viral hashtag surges
- Niche Insights: View trending tags within fashion, wellness, beauty, tech, etc.
- Creator Benchmarking: See what successful creators in your niche are using
- Performance Analytics: Compare views, likes, and conversions per hashtag
Conclusion
TikTok trending hashtags connect content with discovery, from viral challenges to online sales. For creators, sellers, and marketers, using them well isn’t optional, it’s the key to growth. With Trenz, you don’t only find trending hashtags, you also get data on which ones work best for your niche. This means you’re not guessing, you’re using real insights to get results.
FAQs
- What are trending TikTok hashtags?
Trending TikTok hashtags are high-performing tags that gain traction across a wide range of content. These typically reflect ongoing challenges, viral product trends, or seasonal moments.
- How do I find hashtags for my TikTok videos?
Use a mix of the Discover tab on TikTok and external tools like Trenz to analyze hashtag data across creators, industries, and videos.
- Can using the wrong hashtags affect my reach?
Yes. Generic or irrelevant hashtags can mislead TikTok’s algorithm, limiting your content exposure.
- What’s the difference between trending and niche hashtags?
Trending hashtags are popular across TikTok, while niche hashtags are specific to a category or audience. The best strategy is combining both.
- How often should I update my hashtag strategy?
Regularly! TikTok trends shift weekly. Using Trenz , you can monitor and adjust your strategy in real time.