Top 20 Fragrance Best Sellers on TikTok Shop United States — May 2026
United States · May 2026
Coverage: 26.5K productsSorted by: monthly GMVL3 subcats: 4
TL;DR
May 2026 TikTok Shop US Fragrance reached $41.9M in category GMV, up +4.0% month over month. Y CZ's #1 product led with $962K, with the Top 3 led by Y CZ, Dossier Perfume, Dossier Perfume. Across 26,451 active products, 2,739 sellers, and 8,808 related creators, the Top 10 concentration sits at 47.2%, so the category remains strongly shaped by its winners.
Category GMV
$41.9M
1.4M units sold
MoM Growth
+4.0%
vs prior month
Avg Price
$32.37
per product
Blue Ocean ★
1.6K
GMV ÷ products
Top 10 Sellers
47.2%
GMV concentration
Active Products
26.5K
with sales
Active Sellers
2.7K
with sales
Active Creators
8.8K
promoting
Ranking · Top 20
| # | Product | Sales (month) | Growth MoM |
|---|



















